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Data Matching and Deduplication

Data matching and deduplication are tasks of critical necessity for any enterprise.

'Data Matching'/ 'Data Mapping' (equivalent terms) enables you to diminish data duplication, consequently improving the accuracy of data in a data source. Comparing data helps you analyze the level of duplication against pre-decided match grades or criteria, giving you possible match sets of the files or records compared. You can eventually streamline data for your business by finally deciding which records are matched and accordingly take suitable action on the source data.

Finding and eliminating duplication within data is called data deduplication, without compromising the fidelity or integrity of data. Lots of data in any organization is duplicate and redundant. The basic objective of de-duplication is to save organizational cost in terms of storage, retrieval and achieve optimal results through mass mailing, making the most of the marketing budget.

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At, we offer data deduplication services to ensure that there are no duplicate entries in the database, so that you do not waste your money or efforts, or appear unprofessional, by using redundant data to base your decisions on, or contacting the same person multiple times. That is why it becomes mission critical to remove or reconcile records that frequent your database. Similarly, to maintain the sanctity of your critical data we also offer a host of data matching and mapping services..

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Here's how we proceed with our data deduplication process:

If you want to leverage your data to get insights into your business and market, it should be readily available for processing. Our team of data merging and integration services collate your data from various sources and make accessible to various stakeholders.

As the first step of our data deduplication services, our database management experts will run a data mapping program using a pre-decided customized match policy or comparison criteria to pinpoint the number of probable duplicates lurking within. If required, we can also conduct a greater in-depth scrutiny of your data to ensure that we identify and dispose of every single possible duplicate, employing more comprehensive matching scores or standards. Subject to your individual request, we will flag up or combine the relevant records together.

Advantages of Database Deduping

Data deduplication can benefit your organization in numerous ways, viz.:

To learn more about our data matching, purging or database deduping services, or to ask for a FREE TRIAL, please get in touch with us.

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